When we set out to create our MONC packaging, we decided that perfection lay in the combination of beautiful design and sustainable materials.
Getting the balance right seemed like a huge challenge until we came across G . F Smith, a paper company that has helped us achieve our vision of producing more sustainable eyewear without having to compromise on quality or design.
G . F Smith has provided us with a card they have made from 100% recycled coffee cups. They developed this product with CupCyle, who created a process to separate the plastic lining from the paper in coffee cups, making them recyclable.
G . F Smith have taken advantage of that technology to do what they do — produce beautiful paper. In turn, we have used their expertise in order to create our packaging, made in the UK exclusively from 100% recycled and recyclable card.
In creating our new MONC packaging, we have compromised absolutely nothing in the way of quality or design. Yet we have been consistent in our commitment to waste less, taking measurable steps to source responsible materials and, in this case, help tackle a serious problem for a caffeine-fuelled nation — what to do with the 2.5 billion coffee cups that are thrown away each year.